Dermal Therapy Heel Magic is a convenient, easily to apply treatment for feet that suffer from dry skin or rough heels. Contains rich moisturising ingredients, such as Shea Butter, Olive Oil, Vitamin E and Urea to help the skins natural moisture retaining process. Heel Magic is paraben free and delivered in an easy to use, no mess applicator. Just apply twice a day (morning and evening) and you'll see results within 3 days. Australian owned & made.